Over this past year, the Korean street fashion brand ATAR has grown in popularity among K-pop idols. The brand is known for producing streetwear staples emblazoned with their signature phrases in gothic font.
Here are some recent sightings of the brand!
Xiumin wore the shirt on Infinity Challenge while performing "Dancing King" with his fellow members and comedian Yoo Jae Suk on 160917.
JB layered the shirt under a short-sleeve tee on 160810 during a Weekly Idol Ugly Dance Challenge.
BTS members
Jimin and
Suga have also sported the brand. The pair wore matching
white 'psln' shirts during their '
BTS Party' VLive broadcast on
160613.
Jonghyun wore their
red 'psln' shirt at a
SHINee concert this past month as well.
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Seeing as the brand is considerably more affordable than most popular idol fashions,
ATAR is a great way to showcase your love and support for South Korea and its fashion industry.
Though international fans may find it difficult to order from their
official website, the Korean shopping proxy site,
Korean Buddy is known to be a quick and easy way to purchase their products.
You can follow
ATAR on Instagram (@atar_official) to keep up with the brand and see which stars are wearing their style!
Thanks for reading ~
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Image Credits:
atar.kr, @atar_official on Instagram @nunakiller on Twitter, and @mustromantic on Twitter